I’m Robert Rose
The strategic content advisor for the marketing teams who need one.
I’m Chief Strategist to the Content Marketing Institute, and founder of Seventh Bear, the firm I work through to advise organizations on content strategy. Five books in. Twenty-plus years embedded with marketing leaders at companies like Salesforce, Roche, Adidas, and Capital Group. If you’re leading a marketing team and trying to make content actually matter, this is what I do for a living.
Strategy. Stories. Sanity. Pick Two.
What I Do For A Living
Strategic Content Advisory
Through Seventh Bear, I work as an embedded strategic content brain for marketing leaders at both small and large organizations. From a one-time strategy session to a long-term advisory retainer, I bring clarity, structure, and senior judgement to how your team builds, runs, and scales content as a strategic capability.
Speaking & Workshops
I’ve delivered keynotes and workshops in 25+ countries, helping teams rethink how they tell stories, scale ideas, and work together more creatively. Bookings handled here.
Books & Podcasts
Five books on content, strategy, and modern marketing. A weekly newsletter (Lens) for marketers who want to keep up with the world of marketing and media. Fifteen years of This Old Marketing with Joe Pulizzi. Big ideas, practical tools, the occasional tangent.
Subscribe To
